Molly Tea Canada

BLOOM

Director & Editor

Digital / 4K

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BLOOM explores the vital role of humanity in art and the meticulous care behind crafting Molly Tea. Utilizing a calm, reflective, and handcrafted tone, the film draws a visual parallel between human effort and the tea-making process by following an artist as they construct a physical piece layer by layer.

Ultimately, the work illustrates how the delicate interaction between people, materials, and intention produces something inherently beautiful.

Commissioned by Molly Tea Canada to announce the opening of their 3rd Toronto storefront in CF Fairview Mall.

A film or photography set with several people working, cameras, lighting equipment, and a backdrop. A yellow and a beige wall are visible, with some industrial pipes above. There are people observing and working, and a ladder with a sign that reads 'FEATHERLITE'.
A group of people working together on a film set, with a camera mounted on a tripod, a person lying on the ground, and others leaning over the camera, in a room with equipment and tripods.
Group of people working on a film or photo shoot in a studio with industrial ceilings, pipes, and equipment.
Set of people working on a photoshoot in a studio. A man in a black jacket and camouflage baseball cap is smiling while talking to others. Several individuals are arranging equipment, standing near a white backdrop and a large studio light. Some people have cameras and gear, engaging in conversation and preparation.
A person painting a purple flower on a sponge with a paintbrush in an artist's room.

DIRECTOR & EDITOR: Joon Rho

PRODUCTION COMPANY: GRAYN Media

PRODUCER: Joon Rho

CAST: Arturo Ness

DIRECTOR & EDITOR: Joon Rho

DIRECTOR OF PHOTOGRAPHY: Cody Preston

PRODUCTION DESIGNER: Sodam Hong

1ST AC: Viktor Wallmark

GAFFER: Indiana Wilson

LAMP OP: Will Modrovic

BTS: GRAYN Media